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About

The Nice Guys

Who we are

Born from passion.
Driven by craft.

Founded between Paris and Porto, The Nice Guys is a creative studio that believes in the power of authentic storytelling. We start from one simple conviction: B2B brands deserve the same creative energy, visual standards and strategic ambition as the world’s leading consumer brands.

We are a team that brings together audiovisual production, design, art direction and strategic thinking to help companies communicate with clarity, impact and identity.

The Nice Guys — Paris & Porto creative production studio

Our approach

Understanding before filming

Our greatest strength is adaptability — because every sector has its own codes, pace and language.

From thermal insulation to heavy industry, premium brands, real estate, fintech and hospitality, we take the time to understand the business before thinking about production.

We do not just create beautiful visuals. We translate expertise into clear, credible and impactful visual communication.

Team planning an audiovisual production

Our values

01

Craft

Every project is built with intention, visual rigour and attention to detail.

02

Partnership

We work closely with every client, with clear dialogue, real commitment and a long-term mindset.

03

Impact

The goal is not only to produce beautiful pieces, but to create communication that moves brands and drives results.

We are not alone

A structured team built to meet deadlines

To ensure responsiveness, consistency and smooth execution, we rely on a dedicated circle of complementary expertise.

Post-Production & Editing

A specialised video editor allows us to process large volumes of footage quickly, ensuring materials are delivered with rhythm and consistency.

Social Media Management

A community management specialist helps ensure content does not sit idle, but reaches the right audience with regularity.

Web Development & SEO

A web development and SEO specialist ensures a strong digital presence, technically sound and prepared for organic visibility.

The perfect balance

Technology and art.

The synergy between technological vision and artistic direction creates a solid foundation for demanding projects.

Peter Ligier, co-manager of The Nice Guys

Peter

Vision & Tech

He closely follows technological evolution and constantly looks for ways to optimise processes, accelerate production and improve efficiency.

His focus is ensuring that technology serves communication — never the other way around.

Catarina Henriques, co-manager of The Nice Guys

Catarina

Art Direction

She ensures visual consistency, aesthetic sensitivity and elegance in the way each brand presents itself.

Her role is to make sure the final image never loses emotion, clarity or identity.

A whole network

Projects at any scale

With The Nice Guys, you are not only hiring a small creative core — you are hiring an agile structure capable of scaling to match the project.

Whenever needed, we activate a wider network of complementary talent — drone, sound, technical support and other specialities — to ensure the right response at the right moment.

Talk to us

Why The Nice Guys

Big agency strength
the closeness of trusted neighbours

Our philosophy comes from the desire to combine rigour, high standards and professional quality with a human relationship that is accessible, direct and transparent.

Every project begins with listening, strategy and intention. We plan methodically, execute precisely and always maintain the closeness that turns service providers into true partners.

  • Solid structure without losing agility.
  • Visual excellence without human distance.
  • International ambition with local roots.

Let’s talk

Let’s talk